New Balance Pittsburgh - http://newbalancepittsburgh.com
    - Oakland, Pittsburgh, PA - 2002

     After successfully opening a new store in Homestead, this family owned business chose to expand futher by opening a location on the University of Pittsburgh campus. Repeating the themes from the Homestead store, the owner is creating a brand image through consistancy of design ideas. dark, with bold colors help feature athletic shoes and clothing.

     One of the challenges of this store was it's tight quarters. A "floating" stock room adds depth and a sense of journey in the 1200 square foot space. A sporty feel was created using bold colors and a basketball inspired floor.

This is a Lami Grubb Architects project.
Brian Viehland was their Project Manager for this job.

Interior

Interior

Interior

Interior

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